WIYOKO, Achmad Jauhar; TRANSISTARI, Ralina. The Effect of Product Attributes, Brand Image, and Variety Seeking on Brand Switching of Lemonilo Instant Noodles. International Journal of Management Science and Information Technology, [S. l.], v. 4, n. 2, p. 268–275, 2024. DOI: 10.35870/ijmsit.v4i2.2902. Disponível em: https://www.journal.lembagakita.org/IJMSIT/article/view/2902. Acesso em: 28 mar. 2026.