Published: 2023-12-01

Pengaruh Penggunaan Metode Pembayaran Cash On Delivery (COD) Terhadap Kegiatan Belanja Online

DOI: 10.35870/jemsi.v9i6.1658

Romansyah Sahabuddin, Ririn Ariani Bakri, Andi Ahtirah, Suci Ramadhani` Ilyas, Nurul Hidayah
  • Romansyah Sahabuddin: Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Makassar , Indonesia
  • Ririn Ariani Bakri: Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Makassar , Indonesia
  • Andi Ahtirah: Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Makassar , Indonesia
  • Suci Ramadhani` Ilyas: Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Makassar , Indonesia
  • Nurul Hidayah: Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Makassar , Indonesia
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Abstract

Berdasarkan data survei e-commerce pada 2021 yang dilakukan Badan Pusat Statistik (BPS), salah satu pembayaran dalam transaksi belanja online yang paling dominan digunakan oleh para konsumen yaitu pembayaran tunai yakni sebanyak 78,72% (Anonim, 2022). Alasannya karena pembayaran tunai dianggap aman dan juga memudahkan konsumen yang masih ragu dalam bertransaksi online ataupun bagi mereka yang tidak memiliki rekening bank Pembayaran dengan metode tunai ini sering dikenal masyarakat sebagai metode pembayaran Cash On Delivery (COD).

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How to Cite

Sahabuddin, R., Bakri, R. A., Ahtirah, A., Ilyas, S. R., & Hidayah, N. (2023). Pengaruh Penggunaan Metode Pembayaran Cash On Delivery (COD) Terhadap Kegiatan Belanja Online. JEMSI (Jurnal Ekonomi, Manajemen, Dan Akuntansi), 9(6), 2537-2548. https://doi.org/10.35870/jemsi.v9i6.1658
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This article has been peer-reviewed and published in the JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi). The content is available under the terms of the Creative Commons Attribution 4.0 International License.

  • Issue: Vol. 9 No. 6 (2023)

  • Section: Articles

  • Published: %750 %e, %2023

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