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Keywords: "Integrated Marketing Communication (IMC)"

Peran Marketing Communication dalam Membangun Brand Awareness di The Highland Park Resort Hotel Bogor

Authors: Hervina Afrianti Rahayu, Ika Sartika

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Hervina Afrianti Rahayu: IPB University
Ika Sartika: IPB University
Pages: 996-1007
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DOI:  10.35870/jtik.v10i3.5993
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Strategi Komunikasi Pemasaran (IMC) dalam Membangun Brand Image Merek Parfum Lokal "Reverseas"

Authors: M. Daffa Ar Rizky, Ratih Pandu Mustika

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M. Daffa Ar Rizky: Universitas Pembangunan Nasional “Veteran” Jawa Timur
Ratih Pandu Mustika: Universitas Pembangunan Nasional “Veteran” Jawa Timur
Pages: 841-849
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DOI:  10.35870/jtik.v10i2.5848
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Pengaruh Integrated Marketing Communication terhadap Keputusan Mendaftar Siswa pada PKBM Kendedes

Authors: Michelle Janette Hosea

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Michelle Janette Hosea: Universitas Surabaya
Pages: 1445-1456
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DOI:  10.35870/jtik.v9i4.4179
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